The Link Between Sustainability and Integration
To become a sustainable business you have to take into account many factors outside the purely economic impacts that typically govern business decisions. Additional factors include environmental impacts, social impacts, and the impact that a decision will have on your work force. This is what is sometimes referred to as the triple bottom line of, people, planet and profit. When striving for sustainability, organizations have to value all parts of this triple bottom line equally, meaning they cannot chose to focus on increasing one aspect at the expense of the others. In short, sustainability requires us to consider all the impacts our decisions will have, and because of this need to monitor the affect on more than just a single aspect of the business, integrated management systems can help lead to better business sustainability.
In an integrated management system the same people are responsible for several different aspects of your business; and because of this, they are in a unique position to help increase the sustainability of your business. By implementing an integrated management system, you will be well positioned to take on the challenge of long-term sustainability. When you integrate your management systems, you will go from having quality staff, environmental staff, and health and safety staff, each with their own set of procedures and processes, to having one group of management system staff that can handle all three of these aspects. These cross-trained employees will automatically begin thinking in sustainable ways because of their diversified focus – when looking at a quality issue they will also consider the environmental or health and safety impacts of any possible solution.
Beyond this inherent benefit to sustainability from integrated management systems, integration will also make it easier for other employees to make sustainable business decisions. One of the challenges many sustainable businesses face is trying to take into account the sometimes competing environmental, community and employee impacts of business decisions. Determining the pros and cons of each of these decisions with respect to the different criteria can be a very time-consuming exercise. This may involve checking with several different people from different departments and then synthesizing all of their inputs; however, in an integrated system, this process becomes much simpler. In an integrated system you will more than likely talk to one person to get information on a majority if not all of the aspects you are trying to take into account. By reducing the number of people who have to be contacted, you significantly reduce the strain that a new sustainability effort puts on managers and other decisions makers in the company.
Beyond this simple reduction in the number of people that need to be contacted, the advice you get will also be more usable. In a non-integrated system you would get input from a quality person, or an environmental person, who will only give you one side of the story because that is all they have been trained to look at. In an integrated system however you will get advice from someone who is used to considering multiple areas of impact and balancing them against each other to create an optimal solution. This makes the job of interpreting the sustainability advice much easier for managers and other decision makers in the company, further reducing the burden that a new sustainability effort will put on your company.
Integrating your management system can be a great first step toward a more sustainable business and will make the transition to sustainable business practices easier. Adopting a triple bottom line mentality will always require some serious shifts within an organization but integrating will help you minimize the strain these shifts put on your personnel and will help set you on a path to sustainable business success.
